Website Maintenance: Here’s a checklist that you must maintain at all possible cost (P-2)

Website Maintenance: Here’s a checklist that you must maintain at all possible cost (P-2)

**If you haven’t read the first part of this article yet, we would suggest you to go through that ASAP.

6. Check whether backups are okay or not

Make sure to check whether the backups done on your database and website are okay or not.

Also, don’t forget to check whether they can be restored whether any problem or not.

7. Check for website errors

You will be able to check all your website error log files and messages via the Google Webmaster tools.

So don’t forget to include this activity in your list of ‘things to do’ on routine website maintenance. In case you notice any error, fix it immediately.

Your website maintenance checklist

Before you start…

  • You need to install Google Analytics.

  • You have to sign yourself up on the Google Webmaster Tool and confirm your business site.

  • You need a backup service for daily website database backups and weekly complete site backups. We recommend BackupBuddy for this exact purpose of yours. Other alternatives are Google Drive or Dropbox.

  • You need to monitor the security of your website via automatic scanning. Recommended tool is Sucuri.

  • You also need to monitor your website uptime at periodic intervals. Recommended tools are Uptime Robot and Pingdom (one that’s already mentioned in the first part of this article).

WEEKLY website maintenance checklist

  • Check whether all your front end pages are opening without errors or not.

  • Check whether daily backups are performed flawlessly or not.

  • You may need to update the software of your content management system and plug-ins at regular intervals. Check whether any update’s available or not. If it is available, update them without any further ado.

  • Check all the lead capturing forms of your website. If you notice a problem, go for the fix immediately.

  • Check whether there’s any issue with promotional mails and business mails sent from your web server.

  • Look for spam comments and remove them.

  • Look for broken links.

  • Check for 404 errors. Resolve these errors (if any) by redirections or link fixes.

  • Write and post at least one blog post for your blog page (if you don’t have a blog page, install one immediately for your own good). Don’t forget to promote it as well on social networking and bookmarking sites for your own marketing gains.

MONTHLY website maintenance checklist

  • Check the loading speed of your website. If it’s more than 3 seconds, you have a problem.

  • Check security scans. Resolve issues (if there’s any).

  • Review your website statistics via Google Analytics. Which pages are performing the best? Which are performing the worst? Can you do anything to give your seemingly unpopular pages a boost in the right direction? If you can, do it NOW!

  • Check your website’s local search visibility.

QUARTERLY website maintenance checklist

  • Give your website a thorough SEO audit. Can it be improved? Note down the points through which it can be improved for the overall benefit of your business and audience, in general.

  • Are your site photos and graphics up to date? Can you improve them further to make them go with the current trend?

  • Review your site’s meta description and title pages. Edit them (if necessary).

  • Tweak your conversion messages and form to improve your customer conversion rates.

  • Test whether your website’s working perfectly on all devices or not (i.e., on phone, tablet, and PC).

  • Review your website’s advertising campaigns and adjust them if necessary.

  • Check your uptime logs. If the uptime is less than 99.9%, you have a problem. Consider changing your hosting service if they can’t solve the issue.

YEARLY website maintenance checklist

  • Update your site’ copyright date. You will probably find it in your website footer.

  • Review each and every page of your site for content relevance.

  • Review the domain name of your website and change it (if necessary).

  • Consider updating the design of your website to freshen things up.

So that’s basically it. Just stick to the tips mentioned above to the best of your abilities, and you will see significant improvements happening in your business operations for sure. With that, we’ll bring this topic to an end for now. Hope you had a good read.

Sudipto Das

Sudipto writes technical content periodically for brishtitechnologies.com  and backs it up with extensive research and relevant examples. He's an avid reader and a tech enthusiast at the same time with a little bit of “Arsenal Football Club” thrown in as well. He's got a B.Tech in Electronics and Instrumentation.

Follow him on twitter @SudiptoDas1993

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