The website for your educational institution, be it a school, college, university or online training, serves a variety of purposes. It can provide the right information to prospective students and parents, communicate effectively with the student community, reach out to the general public and sponsors with frequent updates and act as a mouthpiece for the organization to the outer world. Performing a search engine optimization audit (SEO Audit) of your educational website is important for many reasons. First, you can identify problematic areas that need upgradations and create an action plan to correct them. Secondly, a good SEO audit will keep your website updated with the latest developments in the field of academics, in search marketing and giving a tough time to the competitors.
What you can expect
Our SEO services are inclusive of but not restricted to:
- URL structure analysis
- Content quality of the website
- Report of the issues in your website and the action plan to improve the rank.
- Factors that you should implement to maintain a competent rank of your website.
- Internal and external linking strategies
- Keyword research and analysis
- Mobile optimization and Responsive design checking
- Current search engine indexing
What we need from you
- Educational institute’s name and address
- Details and contact information of your educational business
- URL of the website
- Your educational website's target audience ( Students’ age group/traditional or online students/traditional or online teachers / Teachers’ age group)
- Access to Google analytics (if any)
- Access to Google Webmaster tool (if any)
Is the SEO audit report solely based on the conventional knowledge of your team?
Our skilled SEO professionals employ not just their knowledge acquired in over 15 years of experience, but also the latest tools, techniques and trends to ensure that the SEO audit reports are accurate, detailed, aligned with the current SEO standards and conducive to the maximum optimization of your website.
Is the audit report relevant to the current SEO standards?
The SEO audit reports are compiled following an all round process of identifying the current SEO standards and requirements, utilizing the latest tools and techniques and implementing the trends to ensure that the reports are up-to-date and generate maximum value for your digital marketing efforts.
When is the best time to generate the next SEO audit report for our website?
For maximum benefits, an SEO audit report is advisable after every 6 months. With search engines updating their algorithms frequently, your website needs to stay relevant to the standards and reach the maximum audience. Therefore, generation of an SEO audit report periodically will enable you to invest the right efforts for effective optimization of your college's/university’s/school’s website.
Will the SEO audit report for our website be generated once or on a monthly basis?
Only once we will generate SEO audit report for your educational website.